[NPC Update] - MAKING AN EXAMPLE OF…
Word Count: 296 | Read time: 2 minutes
Issue 6: Week 39: (September 25 to October 1, 2022)
Nouns continue to hang around the conversations of web3 press. But without direction and guidance Nouns’ mentions remain superficial.
Why it matters…
Nouns should be in and around the conversation of many web3 and NFT projects. Yet, we need to encourage the press when mentioning us to (A) backlink to nouns.wtf as a destination for readers, and more importantly (B) dive deeper into our culture. Thus spiking readers’ curiosities to learn more, and click that link!
Zoom in:
"Projects in this category include Avastars, CryptoPunks, and Nouns DAO. These types of NFTs don’t need to be backed up since their metadata, including their art, will always be directly retrievable from Ethereum.” - Bankless
Only a service reference. No backlink.
“The author gives up all copyright and no one has ownership. It can be freely copied, modified, distributed and exhibited, even for direct commercial purposes, such as Mfers, Cryptoadz and Nouns.” - CoinSpeaker
Again, only a service reference. No backlink either. We’re in the conversation, superficially.
Go Deeper:
Metrics - We follow the Barcelona Principles (3.0) passed in 2020 by the PR Industry. The Principles measure the efficiency of PR campaigns and reflect a holistic approach that standardizes measurement across all channels, with an eye toward allowing choice in where to invest in public relations and communications to drive optimal organizational performance. As such, we ask to be measured on the following key performance indicators:
- 5 Pieces of Press Coverage, this week - The total for September is 43.
- 829,000 Total Available Audience -The total for September is 74,759,000
- 24,000 Estimated Views - The total for September is 698,300.
- 97 Total Engagements on Press Coverage - The total for September is 1,709.
- 52 Average Domain Authority - The average for September is 60.
- 7,400 Unique visits to Nouns.wtf - The total for September is 39,600.