Curate 5 NFT artists with at least 10K following ➠ Prop goes on-chain ➠ Commission pieces up-front ➠ Artists create Nounish art pieces ➠ 5x Weekly open editions minted from Nouns ➠ Split funds between artists and Nouns DAO
I am seeking a sponsor to put this idea on-chain.
Commission 5 highly-respected NFT artists to create artworks which incorporate Nouns in their own way. Artists will be chosen by myself and Max Kulchinsky, who has beautifully curated several NFT galleries for IRL events. Artists will agree in writing to terms before on-chain prop. Once art is complete, one piece will be sold as an open edition every week via a Zora contract, with revenue share between Nouns and the artist.
If we mint at a 50% split, .05 ETH for each edition, and each artist sells 100 editions (imo, a low estimate for artists we are targeting + one-week timeframe), Nouns would recoup half of their investment on this experiment.
Prefer artists with SuperRare sales and/or significant (aiming for 20K+) social media reach.
With the final piece, they must include at least a one sentence description on why it is Nounish — no other requirement for the art itself.
Ideally the artists span across multiple styles of work to get varied results. Artists create the work after they are selected & funded.
open for discussion: should the artwork be required to be CC0? should we trade off missing out on some artists who won’t do CC0?
Budget: 25 ETH
Artists: 4 ETH x 5 artists for commission up-front + 50% (or more) of auction price going to artists
Admin/Marketing: 5 ETH to create marketing materials, reach out to artists, curate selections and manage the auctions over a month.
Will work with Max Kulchinsky to curate & source artists. Max is a NY based artist and curator who has previously worked with Zoratopia, NiftyGateway, Bitski, Dcentral, and has put on several of his own art shows.
We plan to mint these five pieces + future iterations (if successful) on one Zora contract.
This is a first run of costs … open to chat more. Before going on-chain, I will clear up expectations with the admin/marketing costs & itemize.
once we have a sponsor for this prop…
2 weeks to curate and reach agreements with five artists (could be shorter)
6-8 weeks for artists to create the art (overlap with marketing the auctions) - we will confirm this number with artists we select
1 x 5 week auctions
total: 13-15 weeks (3-4 months)
Artists are the greatest source of joy, excitement, and creativity in the NFT space. This is an effort to say “Nouns see you, we support you” and steer the attention of several incredible creatives to Nounishness and the power of DAOs. It also is an extension of minting NFTs from Nouns DAO, as recently seen by the This is Nouns video.
Many of the artists Max and I are connected with have significant followings that extend far beyond the NFT space, so # of new eyes on Nouns is built in.
Open Edition rationale: Artists are already shifting toward open editions and minters are noticing - and minting more pieces too. Combine that with recent success of the “This is Nouns” open edition mint (176 ETH total raised) and the success of Marc Horowitz short stories prop which will be minted, and it’s a perfect match.
Some footnotes + comments
While I expect this first Nounish Art commission to be completely online to reduce costs, it could easily extend IRL in future iterations. With collaborations with other Nounish companies (i.e. Zora, Nouns OTG, FWB), we could have a Nounish gallery & auction at major IRL events i.e. NFT NYC, etc. Food for thought.
I have considered whether they should be capped or open editions. But for first iteration we will stick to the open editions, as it does have momentum in both communities right now (artists and Nouns). Can iterate/experiment more in the future.
I have considered adding a commissioned 6th piece that is not for sale, but gamifies the experience — buy all 5 pieces and hold by x date to receive the 6th piece. Would add 5 ETH to the cost (Adding an 1 ETH since there will be no auctions for the artists).
Planning on no royalties. If we add royalties, they will be sent to the artists.
Not planning to make the artwork CC0 unless community is adamant that it should be.
You can always reach me on Twitter @ByHardy or Discourse, byhardy#8888. Again, I am seeking a sponsor to put this idea on-chain. Thanks for reading!
This is a re-post of a previous prop discussion that I could no longer edit.